According to the sfgate –
“Sirius Satellite Radio Inc.’s $3.3 billion buyout of rival XM Satellite Radio Holdings Inc. will mean millions of subscribers will be able to receive programming from both services, while executives say it will create huge cost savings for the industry.”
This has been going on a long time, I can only hope this means more variety and lower monthly costs…..ha ha, who am I kidding? I am sure I will be paying the same or more a month.
“The companies voluntarily agreed to a set of conditions, including a three-year price cap and an 8 percent set-aside of “full-time audio channels” for public interest and minority programming. They will also adopt an “open radio” standard that may lead to a greater variety of features in radios and greater competition among manufacturers.”
Another interesting part of the announcement is the Pay-per channel a la carte option – “Subscribers will not have to buy new radios to receive a mix of programming from both services, according to the companies. But if they want to pursue a special pay-per-channel a la carte option, they will need new sets.”
I’m curious if more of the popular stations will continue to or start running more commercials, since the whole reason I got satellite radio and pay my monthly fee was to NOT hear those lousy music interrupters!